25 Haz 2022
In Genel Tartışmalar
Did you know that 86% of consumers suffer from “banner blindness”? Only 14% of consumers who participated in this study could Image Manipulation remember the last display ad they saw. Not to mention the last one they clicked. That was 2013. Now consumers are taking proactive steps to block banner ads. PageFair's latest 2017 AdBlock report Image Manipulation shows a massive shift in consumer behavior from 2013 to today: devices using adblock software Even mobile ad blocking is gaining Image Manipulation momentum. It has grown from zero users to over 300 million in just two years. Why the dramatic increase in ad blocking technology Image Manipulation over the last 3-5 years? Interruption and annoyance seem to be the main factors, beyond data security: user motivation behind ad blocking technology implementation People don't trust display ads. On top of that, they Image Manipulation have a perceived impact of slower loading times. Another study by the Internet Advertising Bureau in the UK revealed the reasons why people block online Image Manipulation advertisements: why do people block ads Interruptive. Annoying. Slow. Off topic. Privacy. A display advertiser's worst nightmare. But that should come as no surprise considering how many Image Manipulation ads the average user sees per day, month, and quarter: display ads seen per Image Manipulation quarter (image source) 63 scary display ads per day.